Pictures and Video from the Book Release
My book release party was a smashing succes and lots of fun. Thanks very much to It's A Grind manager Tim Sawdey, musical partners Bill Walker, Bob Gonzalez and Russia Saturn and organizer extraordinaire Sue L Canfield.
49 Commonsense Business Observations
Too many service related businesses have gotten so wrapped up in process, cost–cutting, and 
gimmicky advertising that they've forgotten that without customers, there is no business. Even those who remember the customer don't always know what customers want and how to provide it. 49 Commonsense Business Observations can help.
(details and ordering)
The Commonsense Entrepreneur
The purpose of 'The Commonsense Entrepreneur' is to provide a self-analysis checklist for entrepreneurs. 
When it comes to the skills we use (or would like to use) to make a living, many of us are self-taught. Often this leaves holes in our education. Some we're aware of, others, we're not. This book will help ferret out the latter and allow them to be filled in before they cause problems.
(details and ordering)
Recommended Reading List
Buckingham, Marcus and Coffman, Curt. First, Break All the Rules: What the World's Greatest Managers Do Differently
Carnegie, Dale. How to Win Friends and Influence People
George, Michael L. Lean Six Sigma for Service: How to Use Lean Speed and Six Sigma Quality to Improve Services and Transactions. McGraw–Hill, 2003.
Getting Real. 37signals, LLC, 2006.
Godin, Seth. All Marketers are Liars: The Power of Telling Authentic Stories in a Low Trust World
Godin, Seth. The Bootstrapper's Bible: How to Start and Build a Business With a Great Idea and (Almost) No Money
Godin, Seth. The Dip: A Little Book That Teaches You When to Quit (and When to Stick)
Godin, Seth. Free Prize Inside: The Next Big Marketing Idea
Godin, Seth. Permission Marketing: Turning Strangers Into Friends And Friends Into Customers
Godin, Seth. Purple Cow: Transform Your Business by Being Remarkable
Godin, Seth. Survival Is Not Enough: Zooming, Evolution and the Future of Your Company. Simon & Schuster, 2002.
Godin, Seth. Unleashing the Ideavirus
Molloy, John T. Dress for Success. Grand Central Publishing, 1988.
Paulos, John Allen. Innumeracy: Mathematical Illiteracy and Its Consequences. Hill and Wang ,2001.
Peters, Thomas J and Waterman Jr, Robert H. In Search of Excellence: Lessons from America's Best–Run Companies. Harpercollins, 1982.
Strunk Jr, William and White, E B. The Elements of Style. Allyn & Bacon, 1999.
Young, Pam and Jones, Peggy. Sidetracked Home Executives
[1] Each chapter in 'The Commonsense Entrepreneur' will include suggested listening, locations, and libations to enhance your reading and learning experience. I thought it would be fun. Note: although the CDs will be custom made, I respect intellectual property; any music included will be legally purchased. I thought you'd want to know.